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Category Archives: Advanced SEO Techniques
Driving traffic to one’s business site is excellent until its converting. But, what if your website is just getting the required traffic and…
In simple words, Schema Markup is making the Search Engine understand your content. The pieces of code are added to the HTML with…
The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When…
The debate between absolute links and relative links continues to live on in the SEO world. The individual significance of each has been contested, but…
SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to…
When assessing page structure and layout, there is a subtle, yet strategic way to use images in an SEO-friendly manner (beyond ALT tags) that improves your…
For a long time, reciprocal links have remained at the forefront of most inbound linking strategies. This is going to have to change. Google now…
Oditi is a tight-knit team of SEO experts, Content writers,digital marketers and strategists. For over a decade, we've helped businesses to craft honest, emotional experiences through strategy, brand development, graphic design, web design, and storytelling.. Above all, we believe in beautiful design, attention to detail, interaction, experimentation, collaboration, and exploration.
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